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CLIENT: Every Mother Counts
INDUSTRY: Maternal Health Advocacy
LOCATION: New York City
SERVICES: Branding & Campaign Marketing
Branding
Web & Print
Applications
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The logo was translated into eight languages to use across 10 countries where Every Mother Counts partners with local organizations.
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Every Mother Counts works across the globe to ensure that all mothers not only survive, but thrive.
MESH developed a comprehensive re-brand campaign for Christy Turlington Burns’ Every Mother Counts, a global maternal advocacy organization that rolled out throughout 2018. The campaign culminated in major touch-points throughout the year: Mothers Day and the Orange Rose Collection product launch, Giving Birth in America video series launch, and the new brand and website launch.
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IMPACT STATS
46,000 unique web visits
during the Mothers Day Campaign.
over 300,000 video views
during the Mothers Day Campaign.
33% increase
session increase per user showed that visitors returned to the new website significantly more often.
CAMPAIGN
Mothers Day
Web Takeover
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Working collaboratively with the client, their stakeholders, partner programs, through an extensive discovery informed every decision across brand, web, print and digital marketing.
WEB
Strategy &
Content Planning
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This is where a testimonial from the client will go. It can be about two to three sentences here. We can split longer testimonials into multiple blocks.
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